Year Ahead: Judith Donovan CBE on the opportunity for mail

Year Ahead: Judith Donovan CBE on the opportunity for mail

Our SMP Chair, Judith Donovan CBE, discusses the importance of direct mail and how it can stand the test of time in 2018 and beyond.

Speaking to DecisionMarketing, our Chair speaks about direct mail’s challenge and opportunities alongside the ever-growing digital world.

Read her views on direct mail HERE