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We have divided the methodology video into short, shareable clips. Please find these on the JICMAIL website using the following link https://www.jicmail.org.uk/about/video-faqs/ Here is a link to download 'The key Gold Standard Insight reported in JICMAIL' from the JICMAIL Vimeo account: vimeo.com/user78691951/download/337266977/f81e4c16c22 ...

SMP Chair Judith Donovan CBE has welcomed Royal Mail’s ongoing commitment to letters, as outlined in the company’s annual statement on Wednesday. Announcing Royal Mail’s full year results, Group Chief Executive Officer Rico Back said that whilst addressed letters declined in 18-19 at a rate of around 8%, the...

Changing the perception of print is key to promoting direct mail as a hero product of the future, a packed national conference of mailing house industry experts heard. More than 100 members of the Strategic Mailing Partnership (SMP) filled a room at the Phoenix Centre, London, for the partnership’s...

*|MC_PREVIEW_TEXT|*     In this issue Click to be taken to each topic:   BEST ONE YET : THIRD ANNUAL SMP SUMMIT Our third annual SMP Summit was a resounding success, with the 100+ delegates agreeing that it...

*|MC_PREVIEW_TEXT|*   SMP members can benefit from an exclusive deal from Two Sides, the not-for-profit organisation that promotes the sustainability and attractiveness of paper and print.   You can save 10% on your membership fee but hurry – you must sign up by May 4th...

The Strategic Mailing Partnership (SMP) is kicking off a year of celebration to mark its 10th birthday, recognising a decade of consultation and collaboration between mailing houses and Royal Mail. Since its formation, the SMP has given the mailing house sector direction and support, while transforming the industry’s relationship with...

*|MC_PREVIEW_TEXT|*   If you haven’t already booked your place at the annual SMP summit, now is the time to act! Taking place on Wednesday April 3 at London’s Phoenix Centre, the day will bring together some of the industry’s largest players to discuss a...

Legislative changes and the intelligent use of data can help direct mail to enjoy a resurgence in 2019, despite the rising cost of ink and paper. SMP Chair Judith Donovan CBE believes the direct mail industry needs to evolve alongside the digital sector to make the most of existing opportunities,...