14 Aug New studies highlight benefits of using JICMAIL data
The benefits of using JICMAIL data to improve results have been showcased in a number of new case studies. These include examples of both direct mail and door drops from mailing houses, agencies and postal operators.
SMP members can find details of the case studies on the JICMAIL website: https://www.jicmail.org.uk/showcase/use-cases/
The JICMAIL team is also looking for more examples of businesses that have used data and would like to be included on the web page. For more, please contact firstname.lastname@example.org