We recently hosted a Direct Mail seminar for Financial Services sector customers. You're able to find the presentation from the seminar here....
The Strategic Mailing Partnership (SMP) is kicking off a year of celebration to mark its 10th birthday, recognising a decade of consultation and collaboration between mailing houses and Royal Mail. Since its formation, the SMP has given the mailing house sector direction and support, while transforming the industry’s relationship with...
A recent audit of our 14 board members revealed that in 2018 they produced 7.1 billion mailpacks – just under half of all mail delivered last year – and 581 million door-to-door pieces. The combined turnover of our board members reached £2,322m and, collectively, the companies employed more...
Legislative changes and the intelligent use of data can help direct mail to enjoy a resurgence in 2019, despite the rising cost of ink and paper. SMP Chair Judith Donovan CBE believes the direct mail industry needs to evolve alongside the digital sector to make the most of existing opportunities,...
An outstanding Media Research win for JICMAIL at the Market Research Awards with ‘Proving the performance of mail in the digital age’ entry London 03 12 18 – JICMAIL were thrilled to win the award for Media Research at The Market Research Society awards which were held...
Our incentives continue to grow in popularity with increasing customer take up, having approved 300 applications in 2018. In total, incentives have generated a combined volume of circa 220 million items in 2018 and have accrued £5.5 million in postage credits that help customers to...
On 19 November 2018 we are launching an exciting new incentive for the Christmas season – the Royal Mail Advertising Mail Christmas Incentive. Communicating with your customers at Christmas is a great way to show them they are appreciated and hopefully encourages them to do more...