In its 10th anniversary year, the Strategic Mailing Partnership has joined the Postcode Address File (PAF) Advisory Board. The move coincides not only with the SMP’s anniversary but with the 60th birthday of the postcode system itself. The seat will be taken by Judith Donovan CBE, Chair of the SMP,...
We are very pleased to confirm that our exciting new Royal Mail Back to School Incentive is launching today and will run until 30 August 2019. Using the incentive, customers can effectively communicate with their target audience by sending Advertising Mail volume for as little as 12 pence...
*|MC_PREVIEW_TEXT|* In this issue Click to be taken to each topic: BOARD NEWS : SMP STALWART REJOINS THE BOARD A very warm welcome goes to Nigel Maybury, who has rejoined the SMP board. Nigel,...
We have divided the methodology video into short, shareable clips. Please find these on the JICMAIL website using the following link https://www.jicmail.org.uk/about/video-faqs/ Here is a link to download 'The key Gold Standard Insight reported in JICMAIL' from the JICMAIL Vimeo account: vimeo.com/user78691951/download/337266977/f81e4c16c22 ...
SMP Chair Judith Donovan CBE has welcomed Royal Mail’s ongoing commitment to letters, as outlined in the company’s annual statement on Wednesday. Announcing Royal Mail’s full year results, Group Chief Executive Officer Rico Back said that whilst addressed letters declined in 18-19 at a rate of around 8%, the...
Changing the perception of print is key to promoting direct mail as a hero product of the future, a packed national conference of mailing house industry experts heard. More than 100 members of the Strategic Mailing Partnership (SMP) filled a room at the Phoenix Centre, London, for the partnership’s...
*|MC_PREVIEW_TEXT|* In this issue Click to be taken to each topic: BEST ONE YET : THIRD ANNUAL SMP SUMMIT Our third annual SMP Summit was a resounding success, with the 100+ delegates agreeing that it...
*|MC_PREVIEW_TEXT|* SMP members can benefit from an exclusive deal from Two Sides, the not-for-profit organisation that promotes the sustainability and attractiveness of paper and print. You can save 10% on your membership fee but hurry – you must sign up by May 4th...
We recently hosted a Direct Mail seminar for Financial Services sector customers. You're able to find the presentation from the seminar here....
The Strategic Mailing Partnership (SMP) is kicking off a year of celebration to mark its 10th birthday, recognising a decade of consultation and collaboration between mailing houses and Royal Mail. Since its formation, the SMP has given the mailing house sector direction and support, while transforming the industry’s relationship with...