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The benefits of using JICMAIL data to improve results have been showcased in a number of new case studies. These include examples of both direct mail and door drops from mailing houses, agencies and postal operators. SMP members can find details of the case studies on...

The Strategic Mailing Partnership has welcomed a joint project between Royal Mail and greetings card company Hallmark that encourages people to stay in touch through mail. Under the scheme, Hallmark UK & Ireland will give away half a million gratitude cards, that will be collected then...

Royal Mail is aware that some members of staff have been asked for proof that they are a key worker when travelling to and from work, or when out delivering and collecting the post. As a result, Royal Mail has given all staff members a copy of a letter that...

One of our SMP members has suggested that it could be helpful for you to flag up any under- or over-capacity issues in order to seek solutions from within the SMP membership. So if you’ve got spare machine time, or you desperately need 50K envelopes, why...

This year’s SMP Summit, due to take place in London on April 1st, has been postponed until September. A decision was taken late last week that in the light of the ongoing coronavirus crisis, the summit would be postponed until later in the year. SMP Chair Judith Donovan CBE said:...

SMP members can sign up for a free webinar on how using JICMAIL can help with the planning and execution of award-worthy campaigns. The webinar, on Wednesday February 19th, features case studies from users who have incorporated JICMAIL into their award-winning campaigns. Hosted by JICMAIL, it will provide useful insights into the...

*|MC_PREVIEW_TEXT|*     In this issue Click to be taken to each topic:   BOARD NEWS : SMP STALWART REJOINS THE BOARD A very warm welcome goes to Nigel Maybury, who has rejoined the SMP board.  Nigel,...